DETAIL : UNERD Insurgent + Thera Active

 

DETAIL :   UNERD Insurgent + Thera Active

Bahasa Indonesia

Gue mau share dua product lokal yang baru gue  cop. Kalian udah tau gue kemarin beli sendal Unerd yang Thera Active warna putih, sangking sukanya... gue beli lagi coba warna  yang Lime. 😜.Gue juga baru liat mereka ngeluarin sepatu dengan 3 warna. Hitam, hijau dan cream. Jadi penasaran, gue cop deh 1 sepatunya. Yang warna Cream. Pas dateng gue liat keren. Sepatu insergentnya. First impression gue, sepatu yang lest logo dan branding, menurut gue sangar sih dan berani mengambil arah ke sana. Kebanyakan brand slap a lot of logos yang menurut gue too heavy branding dan over all looksnya keliatan agak norak karena terlalu sok mau nunjukin Itu menunjukan brand yang terlalu banyak logo artinya ngk punya taste. less branding, artinya mereka percaya produknya akan speak for itself.

Gue bahas pendapat gue, sepatu insurgent ini, first impression, stylish, sporty and yet classy/ elegent. Memakai material2 yang menurut gue impressive yeah compare to local shoes yang gue punya, sangat berbeda. Dari bahan suede  di panel  tertentu, udah gitu pakai jacquard mesh di upper and toe box area, membuat flexible, light and soft. Ada accent TPU yang menurut gue keren. Gue jujur ngk tau apakah adanya TPU warna coklat ini untuk structural atau buat accent aja memecahkan shape pannel. Tapi designnya simple and keren. Membahas cussioning, ini yang menurut gue sangat membedakan, Midsolenya sangat soft , feels like ultra boost yang bisa di bilang ada energy returnnya.

Insole juga enak banget. Outsole menurut gue designya simple, ada bagian rubber yang gripping. Dan midsole sama outsole di infuse menjadi satu. Gue ngk tau in a long run midsole yang di infuse menjadi outsole akan cepet haus apa tidak, but conceptnya keren sih. Specially buat local brand yang bisa di bilang udah mengarah creative ke tingkat international brand. Yang gue surprise adalah harganya !. Buat sepatu sebagus ini... cuma Rp399.000. gokil sihhh !!!

Hebat @unerd.footwear  untuk develop sepatunya dan sendalnya !! Gue banga sih liat local brand sudah selevel ini. Dan brani dengan branding style yang berbeda tanpa logo2 itu hebat sih. Buat kalian2 yang punya budget tertentu, you guys have to check sepatu ini !.

congrats to Team UNERD , Dede Hamzah dan Mjupaka  for making a good product. keep up the good work and making local scene + giving your creativity to the culture.

ENGLISH 

I want to share two local products that I just copied. You already know that yesterday I bought Unerd sandals in Thera Active in white, I liked them so much... I bought another one to try the Lime color. 😜. I also just saw that they released shoes in 3 colors. Black, green and cream. So curious, I copied one shoe. The cream color. When I arrived, I saw it was cool. The insert shoes. My first impression, the shoes that lack logos and branding, I think they are cool and dare to take that direction. Most brands slap a lot of logos which in my opinion are too heavy branding and overall the looks are a bit tacky because they are too pretentious to show off. That shows that brands with too many logos mean they have no taste. Less branding means they believe their product will speak for itself.

I'll discuss my opinion, this insurgent shoe, first impression, stylish, sporty and yet classy/elegent. Using materials that I think are impressive yeah compare to local shoes that I have, very different. From suede material on certain panels, then using jacquard mesh on the upper and toe box area, making it flexible, light and soft. There is a TPU accent that I think is cool. I honestly don't know if the presence of this brown TPU is for structural or just for accent to break up the shape of the panel. But the design is simple and cool. Discussing cushioning, this is what I think is very different, the midsole is very soft, feels like an ultra boost that can be said to have energy return. The insoles are also really nice. I think the outsole has a simple design, with a grippy rubber part. And the midsole and outsole are infused into one. I don't know if the infused midsole will wear out quickly on a long run, but the concept is cool. Especially for a local brand that can be said to be moving creatively towards the level of an international brand. What surprised me was the price! For shoes this good... only Rp. 399,000. That's crazy!!!Great work by @unerd.footwear for developing their shoes and sandals!! I'm proud to see a local brand reach this level. And daring with a different branding style without logos is great. For those of you on a budget, you guys have to check these shoes out!

Congrats to Team UNERD, Dede Hamzah, and Mjupaka for making a good product. Keep up the good work and making the local scene + giving your creativity to the culture.