IF I EVER DESIGN: Concept Stickers if there is Jakarta Marathon Run

 

IF I EVER DESIGN:  Concept Stickers  if there is Jakarta Marathon Run

Bahasa Indonesia

 Concept Artwork kali ini , saya memikir bikin sticker dengan concept City Running. 
Orang indonesia lagi tergila gila sama Lari, dulunya sebagai trend, sekarang menjadi culture dimana banyak sekali, generasi baru lebih hidup sehat dari pada clubbing, tidak  seperti generasi jaman dulu yang menganggap clubbing scene itu keren, seperti meroko dan taking drugs. Saya juga lihat generasi lama juga mulai berubah, lari sebagai olahraga untuk hidup sehat mereka. 
Untuk mempertajam adobe illustrator,  saya bikin brief buat diri sendiri, Saya design  concept sticker design ini untuk branding dan lucu-lucuan, kreasi bilamana Jakarta menjadi tuan rumah buat acara marathon besar dan di sponsori oleh brand Swoosh. Sering kan penonton dapet free stickers. Sticker adalah favorite orang orang, karena setiap ada orang kasih sticker, orang indonesia pasti akan ambil. 

Untuk melihat Final artworknya  dan melihat  detail di photos

(Click "read more" to see more photo documentation) 

English

For this concept artwork, I decided to create a sticker with a City Running concept.

Indonesians are crazy about running. It used to be a trend, but now it's become a culture, with many people opting for a healthier lifestyle. Unlike the previous generation, who considered clubbing a cool scene, like smoking and taking drugs. I also see the older generation starting to change, embracing running as a healthy lifestyle.

To hone my Adobe Illustrator skills, I created a brief for myself. I designed this sticker concept for branding and fun, a concept for when Jakarta hosts a major marathon sponsored by the Swoosh brand. Spectators often get free stickers. Stickers are a favorite, because whenever someone gives them one, Indonesians are sure to take one.

To see the Final artwork dan each detail of the warrior photos
(Click "read more" to see more photo documentation)

NOTE :  I dont work for Swoosh.im doing it cause I want to express my creativity and i like  doing Artwork nowdays. I got this "We make art everyday mentality"specially cause of Summer Camp OBI challenge and the people at sachsiansyndicate who inspire me. Nike, hope you like my artwork and inspire others. 

ARTWORK 01
Bahasa Indonesia
Saya mengambil desain ini karena kata "Air" selalu berhubungan dengan Nike, jadi saya menjadikan kata itu sebagai tema dan mencoba menambahkannya ke kata Jakarta. spin off kata Jakarta, menjadi Jak-air-ta.
English
I took this word " Air " as  Design, that word always related to Nike, so i make that word as a theme
and try to add it to the word Jakarta.  spin off  the word Jakarta, to Jak- air- ta. 

ARTWORK 02

Bahasa Indonesia 
Bermain dengan Concept  Sneakers, sepatu nike , saya selalu berpikir - "  AIR- " di air force one, sangat keren di midsole, jadi saya coba design itu di artwork ini 
 English
Playing with Concept Sneakers, nike shoes, I always thought - " AIR- " in air force one, is very cool in the midsole, so I tried that design in this artwork

ARTWORK 03

Bahasa Indonesia
Bermain dengan concept "Off White " dengan quotasi dari artwork 01 
 English
Playing with the concept of "Off White" with a quote from artwork 01

ARTWORK 04

Bahasa Indonesia
Meneruskan design Artwork 01, saya merasa kurang nike, secuali orang orang yang tau dan sepemikiran sama saya. jadi saya tambahin swoosh logo di atas kata "air "
 English
Continuing the Artwork 01 design, I felt it wasn't quite Nike, except for people who knew and thought the same way. So I added a swoosh logo above the word "air."

ARTWORK 05

Bahasa Indonesia
"Jakarta" sederhana dengan logo swoosh. Kalau ini cuma hadiah pemasaran, orang Indonesia pasti akan menerimanya dan sangat senang. Orang Indonesia sangat bersyukur karena jarang ada stiker hadiah seperti ini, meskipun mereka suka Nike.
English

A simple "Jakarta" with a swoosh logo. If it were a marketing giveaway, Indonesians would definitely take it and be very happy. Indonesia are very gretfull people cause its not offten things like this give away stickers are out there even though they like Nike. 

ARTWORK 06

Bahasa Indonesia 
Meneruskan Artwork 05. ini design berikutnya.  kalian bisa lihat process artworknya di artwork paling terakhir. di mana saya menambahkan shape kaki huruf A kiri. 
English  

Continuing Artwork 05, this is the next design. You can see the artwork process in the last artwork, where I added the shape of the left leg of the letter A.

ARTWORK 07

Bahasa Indonesia 
Design artwork 07, saya bikin concept lebih kecil kata Jakarta 
 English
Design artwork 07, I made a smaller concept, said Jakarta

ARTWORK 08

Bahasa Indonesia 
Design artwork 08, saya meneruskan 07 dengan background saja dandan bermain dengan warna 
 English
Design artwork 08, I continued 07 with just the background and played with color

ARTWORK 09

Bahasa Indonesia
Design 09, saya bermain dengan shape. JKT dan Swoosh logo
 English

Design 09, I played with shapes. JKT and Swoosh logo

ARTWORK 10

Bahasa Indonesia
Ini adalah Logo Nike Run, buat Activation mereka. saya akan menggunakannya untuk karya seni untuk Jakarta Nike Run (concept saya)
English

This is the Nike Run Logo that they use for their activation, im gonna use them for the artwork  that im making if there is a big marathon for the Jakarta Nike Run 

ARTWORK 11

Bahasa Indonesia 
Ini konsep akhirnya, saya masih memikirkan skema warna apa yang lebih baik. Tapi saya agak suka bagaimana JKT (Jakarta) menjadi latar belakang seni dengan kombinasi logo Run Nike. Sederhana namun sangat jelas konsepnya.
 English
Heres the final concept, im still thinking whats better in their color scheme. but i  kind a like how JKT (Jakarta ) is the background art the combination of Run Nike logo. Simple and yet very clear on the  concept.